Community Support

As a responsible corporate citizen, we leverage our expertise to demonstrate corporate social responsibility and contribute to Hong Kong's critical developments, including infrastructure, commercial, industrial, and residential projects. Our management fully supports our CSR initiatives, and we encourage employees to participate during work hours or with compensated leave. We focus on supporting underprivileged groups by hosting various CSR events in collaboration with strategic partners such as Po Leung Kuk and Caritas. A notable example is our flagship event, Run-for-Hope, which raises funds for Po Leung Kuk while promoting a healthy lifestyle.


This year, the theme of our Corporate Social Responsibility plan is promoting an inclusive society. Through a series of activities, we aim to foster a diverse workplace and community. We believe that by working together, we can create a supportive environment that uplifts everyone, ensuring that no one is left behind. We engage in community support through collaborating with schools and NGOs. Also, we provide mentorship and resources to empower the next generation.

Promoting An Inclusive Society

1. Summer Internship Opportunities for People with Special Needs

We are committed to treating everyone equally, with respect and dignity, regardless of their specific needs or background. Employment, training, and career development opportunities are accessible to all qualified individuals.


As part of our community support pledge, we partnered with CareER to assist individuals with specific needs. Our first step was employing a summer intern with ADHD and ASD. To prepare our team, CareER provided a briefing on these conditions, helping us understand and support the intern effectively. The intern has demonstrated strong technical skills, a positive attitude, and proactivity, significantly contributing to our business. We highly appreciate this collaboration and the intern's great contributions, and we will work to promote such opportunities to more companies.

2. Fun Sign Language and Coffee Workshop

Focusing on building an inclusive culture, Alliance has collaborated with the Hong Kong Network for the Promotion of Inclusive Society Ltd (HKNPIS) on a "Fun Sign Language and Coffee Workshop" in November 2024. This initiative promotes a more inclusive workplace and community. We believe that fostering an inclusive workplace culture is essential for Alliance's success and the well-being of our staff. An inclusive environment not only enhances employee satisfaction but also drives innovation and productivity.


This workshop has provided practical insights to help us better understand people with disabilities. It was also a great opportunity for bonding and communication between teams.

Run for Hope 2024

Run for Hope, initiated by Alliance since 2021, is an online charity run. The primary goals include fostering social responsibility, advocating for a healthy lifestyle to instill enduring wellness habits, and involving Alliance staff and the public in enjoyable social activities. In 2024, our ambitious collective target is 20,000 km. Alliance has pledged donations to Po Leung Kuk to support its social welfare initiatives, with the total donation amount based on the cumulative distance achieved by all participants.

Beneficiary

Total KM completed :

+km

Total Donation to Po Leung Kuk:

$

Total Donation to Po Leung Kuk (2023-2024):

$

A Fully Digitalized Event

It was a fully digitalized event with a designated mobile app. The app enabled participants to design their own avatars, submit run and walk results, upload photos, check the real-time runner ranking and total distance achieved, as well as the equivalent donation amount―all with just a few taps.

We invited everyone to join us in running for charity, transforming themselves mentally and physically, and changing the lives of vulnerable groups. The total donation amount was calculated based on the total distance achieved by all participants, at a rate of HKD4 per kilometer. In the end, all participants collectively completed more than 20,000 kilometers. Together with the charity fund from the sponsors, this brought the total donation amount to HKD150,000.

Weekly Best Photo Challenge

In 2024, we launched a new Weekly Photo Contest open to all participants. They could upload their run/ walk photos to the app to compete for the Weekly Best Photo title. We also continued to promote the "8 Best Trails" of Hong Kong in the app this year. It echoes the government's promotion of Hong Kong as a "City of Nature" by introducing the 8 most popular running and hiking trails in Hong Kong.

3. Other Charity Runs and CSR activities

We are proud to actively participate in various charity runs, reflecting our commitment to community support and physical well-being. In 2024, our team took part in several noteworthy events, which allowed us to contribute to meaningful causes, promote health and fitness among our employees, and foster a spirit of teamwork. Our involvement not only helped raise funds for important charities but also strengthened our connection with the community.

Supporting the City's Critical Developments

As a leading construction material solution provider, we leverage our extensive expertise to significantly contribute to Hong Kong's critical developments.

Our innovative materials and strong product R&D play a pivotal role in constructing vital infrastructure, such as highways, railways, bridges, and tunnels, ensuring durability and sustainability. For industrial projects, we provide robust materials that meet the rigorous demands of manufacturing and logistics facilities. In residential and commercial developments, we support our customers in building safe, high quality, comfortable, and energy-efficient living and business environments. We also contribute to social welfare projects, including hospitals, schools, and fire stations.